Incisive: Product Analytics
Deliver deep insight into product level performance drivers to identify improvement opportunities
Most analytic platforms focus on what has happened in the past.
The Incisively Platform focusses on what you should do in the future to drive real performance at the product, customer segment, channel and device level.
Discover product strengths and weaknesses based on the true contribution of each product
Act on recommended pricing, promotion and merchandising indicators at the product level
The Analytics Platform also provides the fundamental data to perform powerful optimisations.